Good Questions to Ask During a Sales Interview
Strategic questions to ask during sales interviews to demonstrate your interest, understand the role, and evaluate if the company is a good fit for your sales career.
1What does a typical day look like for a sales rep in this role?
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What does a typical day look like for a sales rep in this role?
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Why this works
Shows your interest in understanding the daily responsibilities and helps you visualize what the job actually entails.
2What is the sales process and methodology used here?
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What is the sales process and methodology used here?
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Why this works
Reveals their approach to sales and helps you understand how they structure their sales activities and customer interactions.
3What are the key performance indicators and metrics for this role?
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What are the key performance indicators and metrics for this role?
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Why this works
Shows your focus on results and helps you understand how success is measured and what targets you'll be expected to meet.
4What is the sales team structure and how do you collaborate?
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What is the sales team structure and how do you collaborate?
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Why this works
Reveals the team dynamics and helps you understand how you'll work with colleagues and managers.
5What training and development opportunities are available?
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What training and development opportunities are available?
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Why this works
Shows your commitment to growth and helps you understand how they'll support your professional development.
6What is the company's approach to customer relationship management?
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What is the company's approach to customer relationship management?
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Why this works
Reveals their customer focus and helps you understand how they prioritize and maintain customer relationships.
7What are the biggest challenges facing the sales team right now?
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What are the biggest challenges facing the sales team right now?
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Why this works
Shows your problem-solving mindset and helps you understand the current obstacles and opportunities in the role.
8What is the company's sales culture and values?
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What is the company's sales culture and values?
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Why this works
Reveals their organizational culture and helps you understand if their values align with your own.
9What tools and technology do you use for sales activities?
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What tools and technology do you use for sales activities?
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Why this works
Shows your interest in efficiency and helps you understand what resources and tools you'll have available.
10What is the company's approach to lead generation and prospecting?
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What is the company's approach to lead generation and prospecting?
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Why this works
Reveals their sales strategy and helps you understand how they identify and approach potential customers.
11What are the growth opportunities within the sales organization?
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What are the growth opportunities within the sales organization?
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Why this works
Shows your career ambition and helps you understand the potential for advancement and career progression.
12What is the company's approach to sales compensation and incentives?
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What is the company's approach to sales compensation and incentives?
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Why this works
Clarifies the compensation structure and helps you understand how you'll be rewarded for your performance.
13What are the company's target markets and customer segments?
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What are the company's target markets and customer segments?
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Why this works
Reveals their market focus and helps you understand who you'll be selling to and what industries they serve.
14What is the company's approach to sales coaching and management?
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What is the company's approach to sales coaching and management?
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Why this works
Shows your interest in support and helps you understand how you'll be managed and supported in your role.
15What are the company's sales goals and objectives for the year?
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What are the company's sales goals and objectives for the year?
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Why this works
Reveals their strategic direction and helps you understand what the company is working toward and how you'll contribute.
16What is the company's approach to handling sales objections and rejections?
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What is the company's approach to handling sales objections and rejections?
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Why this works
Shows your understanding of sales challenges and helps you understand how they support reps through difficult situations.
17What are the company's competitive advantages in the market?
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What are the company's competitive advantages in the market?
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Why this works
Reveals their market position and helps you understand what makes their products or services unique and valuable.
18What is the company's approach to sales territory management?
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What is the company's approach to sales territory management?
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Why this works
Shows your interest in organization and helps you understand how territories are assigned and managed.
19What are the company's expectations for new sales reps in the first 90 days?
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What are the company's expectations for new sales reps in the first 90 days?
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Why this works
Reveals their onboarding process and helps you understand what you'll be expected to accomplish in your first few months.
20What questions do you have about my background and experience?
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What questions do you have about my background and experience?
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Why this works
Shows your interest in the role and helps you gauge their engagement and interest in your candidacy.
Best Practices for Sales Interview Questions
Expert tips and techniques for getting the most out of these questions.
Question Strategies
Show Genuine Interest
Ask questions that demonstrate your interest in the role and help you understand if the company is a good fit for your career goals.
Focus on Results and Performance
Ask about metrics, targets, and how success is measured to show your results-oriented mindset.
Understand the Culture and Values
Ask about company culture, values, and team dynamics to ensure alignment with your own values and work style.
Conversation Examples
The Sales Interview Deep-Dive
Common Pitfalls to Avoid
Don't Ask About Salary Too Early
Focus on understanding the role and company first, then discuss compensation in later stages of the interview process.
Don't Ask Generic Questions
Avoid questions that could apply to any company. Ask specific questions that show you've researched the company and role.
Don't Ignore Their Answers
Pay attention to their responses and ask follow-up questions that show you're engaged and interested in their answers.